From defining how QuantAQ can better show up in the world online to having a little fun creating some in-person direct mail kits that feature a DIY pinwheel. This was one of those projects that just gave us those good feelings all over.
A super clean brand focused on super clean air and we met with QuantAQ's lead marketer Anna to help clean up a few things. The objective was clear from the start, Anna just needed some hands to help gather things up. She also needed a few evergreen pieces for events, reach out, and to set some foundation for the brand as it moves forward. All in all we spent 1 quarter, 3 months, wrangling everything.
The first thing we did was take stock of what QuantAQ had in its repertoire. Which was primarily the product itself, a logo, and brand colors. That was it! So we expanded on that by providing a ground up brand guide based on the best performing social posts, their mission, and any immediate future plans. We further defined their brand statement, values, approach to photography, their voice and tone, and expanded upon the immediate assets they have at their disposal by including some on the ground photography, logo definitions, and patterns.
+30%
Lift in brand awareness through social and direct mail outreach.
Quantified Results from Working Together
(a.k.a. Marketing Talk)
Anna Bishop Rehrig
Marketing Lead, QuantAQ
"I am in awe of your "what" (the work speaks for itself)! Also your "how and why" - speed of execution, the clear and thoughtful documentation and guardrails you put around the engagement, empathy and curiosity around both the business and our humans."
